Acquire. Retain. Grow.

Turn customer insight into strategic action, driving customer acquisition, retention, and lifetime value.

Real results. Real companies.

Here’s a glimpse at the impact of my research:

Boosted new sales by 23% and lifted key segment conversion by 28%

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Improved outside sales conversion by 15%

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Cut churn in half in a 3 month span

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Improved NPS by 12 points in 3 months

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Prevented $26 million in annual churn

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Converted 48% of customers to a higher service tier in 6 months

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Improved premium customer retention by 27% in one quarter

Boosted new sales by 23% and lifted key segment conversion by 28% - Improved outside sales conversion by 15% - Cut churn in half in a 3 month span - Improved NPS by 12 points in 3 months - Prevented $26 million in annual churn - Converted 48% of customers to a higher service tier in 6 months - Improved premium customer retention by 27% in one quarter

Turning Research into Results

Decision-Driven

I design research around the decisions you need to make. No recycled methods or prefab frameworks — just focused, tailored studies that tackle your challenge head-on.

Action-Oriented

Learning without action is just entertainment. I deliver insights that guide strategy, sharpen execution, and create traction across teams.

Impactful Results

I focus on the decisions that move the business, not just surface-level wins. My work has reduced churn, lifted sales, and reshaped how teams invest their resources.